Sometimes you just know when a connection is special. It seems Todd Lieman of Skadaddle Media and I are officially members of the mutual admiration society. I am always struck by people who love and honor the creative process and and that was a bonding point in my interview with Todd last week when we talked about Skadaddle’s ‘aha moments’ campaign.

Sometimes the ‘idea’ doesn’t come at a desk between the hours of 9 and 5. In fact, lots of times it doesn’t. For me, it can happen at the gym, while talking to the shoemaker or during a TV commercial. Sometimes it comes while we’re living life. I dig when kindred spirits get that and live it.

The shout-out in Skadaddle’s blog is much appreciated, Todd. Right back at ya.